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Alpine Managing Principal, Michael Wohlwend, is featured in the current issue of Inbound Logistics in the “Good Question” section. When posed the question, “When choosing a logistics provider, what’s more important: cost or customer service?”
 
Michael responded “Why must you choose one?  Why not have both?  Customer Service is vital in a partnership to ensure the right product gets to the right place, at the right time, and on value!  Today with the volatility of the order profile changing, and the new metric of next-day delivery, it is extremely important that you and your selected logistics provider perform a detailed design session to align on the key metrics of success, and on how when volumes go up, so does the price.”